Hi, I’m Sarah and I founded Asanti in 2020…

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I have spent the past few years working across East Africa for organisations tackling extreme poverty.

Time and time again I have witnessed the frustrations that charities face, when programs that are making positive impact, are halted by a lack of funding.

 
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Living back in Australia I simultaneously saw the power of social enterprise.

The simple link between purchasing products from social enterprises, and these brands financially supporting charities, provided that continuation of funding that was so often missing.

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I saw an opportunity to find and support grass-root social enterprises and create a marketplace where consumers could genuinely make a positive impact in the world, simply through the products they bought.

And so, Asanti was born.

Find out more about Asanti and the impact our brands are making.